Valeria Korotina
CEO and Founder — My Bestie Entertainment, FZ-LLC
Valeria Korotina is the CEO and Founder of My Bestie Entertainment and a former Strategic Partner Manager at YouTube for EMEA. She is known for helping media companies, studios, broadcasters, and creator brands use YouTube as a core platform for distribution, audience growth, and monetisation.
Her work focuses on the space between traditional media and the creator economy, with particular expertise in Kids & Family and Entertainment. She advises on growth strategy, catalogue monetisation, IP development, and audience-first content planning across YouTube, TV, OTT, and FAST.
At SACC, Valeria will speak on “YouTube as a Distribution Strategy for Animated IP,” sharing practical insights into how animation brands can position YouTube within a wider release, audience development, and revenue strategy.
